Digital Marketing
Community Management for Growth Matters Forum
Community Management for Growth Matters Forum
Growth Matters Forum is a vibrant online community designed exclusively for business owners to connect and engage with people in their field of business and industry
Our objective was to leverage the online community of Growth Matters Forum for better product education, product adoption, and conveying the value of the product along with identifying & motivating superusers for community advocacy​.
We at Kestone built an online community by Creating a mechanism that promotes business engagement among community members, we conducted quarterly surveys on trends, and opportunities for each industry & share generated reports.
Our scope also encouraged digital meetups/townhall meetings with Association leaders to discuss challenges and explore opportunities together along with Identifying regular contributors and promoting them as the face of the community.
Round up of what we delivered and executed for Growth Matters Forum:
- 60 Blogs/News pieces & Unique Commentary
- 10 Infographics
- 10 Comic Scripts ideation and execution
- 16 Engagement Polls
- 3 Fire Chat Webinars
- 8 Curated stories of community members
- Identification of potential community members from the MSME space
- 6 emailers for community engagement
- ClientSAP
- IndustryERP, Cloud Transformation, Industry Solutions - Manufacturing, Life Science, Distribution, Technical, and Business Services
- ServicesCommunity Management, Live Digital Webinars, Communication Strategy for the Mid-Size Market, Performance Marketing, Nurturing Emailer Campaign
- 95% Increase in organic users
- 7% Reduction in organic bounce rate
- 47% More pages views per session
- Live viewership of 20,000+ attendees for webinars
- 1 Million+ Social impressions
