Audience Generation

Audience Generation for ElasticON

How We Executed a Targeted Audience Generation Strategy, Ensuring Qualified Attendees for ElasticON Physical Event in Bangalore and Pan-India Virtual Event.
Audience Generation for ElasticON

Elastic’s debut flagship event ElasticON targeted the developer community, choosing Bengaluru for its physical session and live streaming for a nationwide audience.

Two telemarketing teams drove registrations in Bengaluru and Pan India. Timely EDMs, confirmation emails, and reconfirmation calls ensured attendee numbers. The entire telemarketing team executed a final push on the event day, meeting goals within a tight 30-day timeline.

Explore B2B Marketing
  • ClientElastic
  • IndustryDevelopers
  • Target ProfilesDevelopers, Engineers, Architects, Business, ITDM & Security Practitioners
Kestone Impact
  • 2918 Registrations
  • Attendees from 1207 Unique Organizations
  • 1320 Attendees in Virtual Event
  • 570 Attendees in Physical Event