Audience Generation for ElasticON

Elastic’s debut flagship event ElasticON targeted the developer community, choosing Bengaluru for its physical session and live streaming for a nationwide audience.

Two telemarketing teams drove registrations in Bengaluru and Pan India. Timely EDMs, confirmation emails, and reconfirmation calls ensured attendee numbers. The entire telemarketing team executed a final push on the event day, meeting goals within a tight 30-day timeline.